Written by Ken Quigley

March 31 2024

Leads serve as the lifeblood of any business, making it crucial to have an efficient system for capturing and processing them. While businesses invest significant resources in e-marketing, advertising, and social media to drive traffic to their websites, they often overlook the process of converting visitors into leads. Many companies...

Written by Ken Quigley

March 30 2024

Microsoft® has declared that extended support for Microsoft® SQL Server 2014 will cease after July 9, 2024. Consequently, Act! versions that depend on that version of SQL will no longer receive crucial security updates post-July, posing a heightened risk of security vulnerabilities for systems and applications. Running an unsupported database...

Written by Ken Quigley

March 30 2024

In the last week, Keystroke submitted custom table build 1.60 to Act! for QA testing in Act! Premium Cloud. This update is the biggest feature enhancement for this product in years, and virtually closes the feature gap between Web and Windows for custom tables. When approved, Act! Premium Cloud for Web will include the following feature...

Written by Ken Quigley

March 30 2024

In recent years, the Act! landscape has undergone significant transformations. Despite our efforts to keep customers informed through blogs, newsletters, and email alerts, some updates still fly under the radar, leading to missed savings or unexpected changes to Act! plans. Surprisingly, even those who unsubscribe from our emails have expressed...

Written by Ken Quigley

March 30 2024

The adage ‘the grass is always greener on the other side’ often doesn’t match reality. Many customers who left Act! seeking better value elsewhere ended up regretting their decision. Switching CRMs is not only costly but doubly so if it turns out to be a mistake, as many of our customers have found. They’ve faced pressures from new staff or been...

Written by Ken Quigley

March 29 2024

In 1988, co-founders Mike Muhney and Pat Sullivan toiled away in a 10x10 office for ten months, painstakingly giving birth to what would become the world’s first CRM. Initially named “Activity Control Technology”, then “Automated Contact Tracking”, it eventually settled on the succinct...

Written by Ken Quigley

March 28 2024

When Act! Premium Cloud (APC) was first introduced as a SaaS product three years ago, and the pricing was super simple - $30/month billed annually. The storage policy, on the other hand, was not so simple. With APC, you'd get 6GB of base storage, and overages were calculated at $60/year for each additional 4 GB. As you might guess, with increments...

Written by Ken Quigley

March 27 2024

For most businesses, the change we’re about to introduce to Link2quotes will not make a difference. We understand that the majority of people quoting their products and services do so in one currency, but those who work with customers in multiple countries will enjoy this new feature. We’re excited to announce that we will introduce...

Written by Ken Quigley

March 24 2024

Cloud-based CRM systems are invaluable for sales and marketing teams, offering a flexible and affordable solution for businesses of all sizes. This guide will delve into the essence of cloud CRM, its advantages for your business, and how to pinpoint the ideal CRM for your unique requirements. What is a Cloud CRM Cloud CRM refers to customer...

Written by Ken Quigley

March 23 2024

When Act! Marketing Automation (AMA) debuted in 2018, it was immediately evaluated against its forerunners, Act! E-Marketing (AEM) and Swiftpage E-Marketing (SPEM), in terms of cost-effectiveness. AMA emerged as the more appealing option, given that AEM and SPEM were known for their cumbersome editing tools, restrictive sending caps, and per-user...